Hot damn.
Lexus, a company with a design ethos perhaps best described as visual Valium, is rolling into the Detroit auto show with a drop-dead gorgeous sports coupe. Not just any sports coupe, mind you, but a hybrid sports coupe. An exciting hybrid sports coupe.
Exciting? Lexus? Yes.
The sexy LF-LC 2+2 concept, designed at Toyota’s Calty design studio in SoCal, is an attempt to remake Lexus as a sportier, more stylish brand. Whether that will work is anyone’s guess, but the LF-LC is jaw-dropping.
This being a sneak peek before the auto show, Lexus of course didn’t say anything of significance. It did mention the car being “a design exercise” for its new “L-Finesse” design theme, so even if the LF-LC never appears in showrooms, it will influence more sedate vehicles in the Lexus lineup.
Although Toyota wasn’t saying much, Road & Track got the inside scoop. Kevin Hunter, president of Calty Design Research, said his team was given a blank sheet of paper told to design a car with avant-garde beauty, originality, driving joy and unequaled technology. Toyota boss Akio Toyoda specifically instructed Hunter to make sure the car had the “wow” factor.
He succeeded. This car is a stunner.
http://www.wired.com/autopia/2012/01/gorgeous-lexus-hybrid-makes-us-say-damn/
Photos: Toyota
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